Director of Marketing and Communications


Who We Are:

We are a team of passionate individuals with a mission of making DowntownDC a world-class destination. DowntownDC is located in the heart of Washington, D.C. and is the largest economic hub in the Washington region. The DowntownDC community is made up of a 138-block area that includes 526 commercial properties, 30+ hotels, 2000+ residential units, 12 museums, 7 Metrorail stations, 7 performance venues, the Capital One Arena, the Walter E. Washington Convention Center, a Downtown Day Services Center serving individuals experiencing homelessness and so much more.

Position Summary:

The DowntownDC Business Improvement District (BID) is seeking an innovative and experienced marketing and communications professional to lead a creative team in the areas of marketing and branding, communications and PR, and sponsorship and digital media.


The Director of Marketing & Communications’ job duties include, but are not limited to, the following:

  • Provide leadership and management of creative efforts for the organization, including branding, marketing and communications
  • With assistance from HR, lead efforts with recruiting contractors, consultants and staff members as needed and required
  • Develop and implement marketing campaigns to support BID initiatives and events as well as the organization’s overall mission to make DowntownDC a world-class destination
  • Manage a team of dynamic individuals and contracts and manage and balance a budget to support your department’s initiatives and activities
  • Serve as spokesperson for the BID and the point of contact for all media, when appropriate
  • Assist the BID in further engaging and supporting stakeholders in new, innovative ways to increase our audience
  • Direct team managing, running and marketing select in-house events, which includes coordinating and managing additional programming and related promotions
  • Direct all design choices related branding, web design, graphics, digital media, advertising and publications and work to maintain brand consistency across all program areas
  • Lead the delivery of all creative assets including annual publications the State of Downtown Report and Annual Report
  • Maintain metrics and data for events, social media, website, newsletters and other activities to establish baselines for success and provide regular updates to senior staff
  • Direct and contribute to all external public communications including social media, website content, email communications including the Pulse newsletter and email alerts, scripts
Eligibility Requirements:

The knowledge, skills, and abilities required to perform the duties of this position include:

  • Bachelor’s degree in Communications, Marketing, Journalism and/or Public Relations required. Graduate degree in a related field is desirable
  • 5-10 years experience in marketing, communications or public relations with demonstrated success, preferably in the non-profit sector
  • Awareness of and proficiency with communications technologies
  • Experience in stakeholder/community engagement
  • Demonstrated initiative and a record of creativity and innovation
  • Proven excellent writing skills
  • Experience thriving in a high-paced, results-oriented environment
  • Experience with developing and managing digital assets
  • Demonstrated marketing and communications success
  • Strong leadership qualities and a proven team player
  • Ability to multi-task and remain flexible
  • Record of accomplishment related to anticipating conflicts and challenges and resolving them
  • Positive and professional attitude with a strong work ethic
  • Experience leading events, design projects, publications a plus
  • MS Office Suite, Salesforce, Mailchimp, SharePoint, Adobe Creative Suite experience a plus
How to apply:

To apply please email a copy of your resume and cover letter detailing your relevant experience to

  • Please send documents in PDF format.
  • The email subject line should say: “Director of Marketing and Communications – FirstName LastName”.
    • For example: “Director of Marketing and Communications – John Doe”

To ensure maximum consideration, applications must be received by December 31, 2021.

Submissions without requested items may not receive full consideration. References will be requested of candidates who receive further consideration. Due to the volume of applications we receive, we are unable to respond to queries about application status and will only reach out to candidates we pursue further. Employment offers are conditional upon a successful criminal background check and screening for illegal substances.

About the DowntownDC BID:

The DowntownDC Business Improvement District (BID) was founded in 1997 and is a private non-profit organization that provides capital improvements, resources and research that keep the BID area clean, safe, economically and environmentally strong, and accessible. The DowntownDC BID is a catalyst, facilitator and thought leader in diversifying the economy, promoting public/private partnerships, and enhancing the DowntownDC experience for all. This special district, where property owners have agreed to tax themselves to fund services, encompasses a 138-block area of approximately 520 properties from Massachusetts Avenue on the north to Constitution Avenue on the south, and from Louisiana Avenue on the east to 16th Street on the west. For more information, visit or follow us on Twitter @downtowndcbid.

Affirmative Action/Equal Employment Opportunity:

As an Affirmative Action/Equal Opportunity Employer, DowntownDC is committed to excellence through diversity; DowntownDC BID recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. Please note that all new DowntownDC BID employees must have permission to work in the U.S.; therefore, employment eligibility verification is required.